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Bookshop Genres Stop Starvation Marketing: 23 Power Growth Moves For Health Tech, IT, Biotech Companies by Christine Slocumb
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Book details
  • Genre:BUSINESS & ECONOMICS
  • SubGenre:Marketing / General
  • Language:English
  • Pages:220
  • eBook ISBN:9781957651507

Stop Starvation Marketing

23 Power Growth Moves For Health Tech, IT, Biotech Companies

by Christine Slocumb

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Overview
Get ready to embark on a journey through twenty-three power moves that will help you grow a successful healthcare, biotech, or IT company. With practical tips and real-world success stories, Stop Starvation Marketing is a must-read for tech leaders looking to take their marketing to the next level. Every chapter is packed with tactics, tips, and punchy anecdotes that immediately demonstrate each point. Action strategies are clearly outlined and provide a blueprint for success. If you are serious about marketing results-and enjoy a spot of humor along the way-this book is for you.
Description
Get ready to embark on a journey through twenty-three power moves that will help you grow a successful healthcare, biotech, or IT company. With practical tips and real-world success stories, Stop Starvation Marketing is a must-read for tech leaders looking to take their marketing to the next level. Every chapter is packed with tactics, tips, and punchy anecdotes that immediately demonstrate each point. Action strategies are clearly outlined and provide a blueprint for success. If you are serious about marketing results-and enjoy a spot of humor along the way-this book is for you.
About the author
CHRISTINE SLOCUMB, MSEE, MBA has 30 years of marketing, business development, and product management experience in a wide variety of companies, from start-ups to Fortune 50 firms. As the founder of Clarity Quest Marketing, and now with Supreme Optimization, she has worked with digital health, life sciences, and technology firms on marketing strategy, business planning, and marketing implementation. Christine presently holds eight U.S. patents and is a Forbes Agency Council member.

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