Grow Your Market Share In A Zombie Apocalypse

We live in unpredictable and unstable times. We have lived through recessions, scandals, pandemics, and natural disasters. It starts to make you think "What's next?" Maybe we will finally see the zombie apocalypse of our nightmares. How then as business leaders do you continue to operate and grow a successful company, surrounded by so much uncertainty? This book identifies the four essential habits in surviving a zombie apocalypse (or other unimaginable events) so you focus your habit-forming skills on the actions that will have an immediate impact on your business, no matter what is happening. By practicing these habits over and over now, you will be able to switch yourself and your organization into taking appropriate action when the next situation approaches.

We live in unpredictable and unstable times. We have lived through recessions, scandals, pandemics, and natural disasters. It starts to make you think "What's next?" Maybe we will finally see the zombie apocalypse of our nightmares. How then as business leaders do you continue to operate and grow a successful company, surrounded by so much uncertainty? This book identifies the four essential habits in surviving a zombie apocalypse (or other unimaginable events) so you focus your habit-forming skills on the actions that will have an immediate impact on your business, no matter what is happening. By practicing these habits over and over now, you will be able to switch yourself and your organization into taking appropriate action when the next situation approaches.

Lisa Apolinski is the CEO of 3 Dog Write, Inc., a full-service digital consulting agency she founded in 2012. She works with businesses that want to accelerate revenue and take market share using digital means. As a speaker, she teaches business leaders how to affect sales growth with their digital-content strategy. In the last ten years, Lisa has helped her clients create nearly $1 billion in new revenue growth. She is the author of Weathering the Digital Storm and Persuade with a Digital Content Story! Because of her thought leadership on digital engagement, Lisa has been dubbed "America's Digital Content Futurist."