About the author
Michelle Stansbury is an award-winning public relations professional with twenty years of experience in communications. She leads Little Penguin PR, a San Diego-based boutique public relations company. Clients work directly with Michelle on everything from strategy to execution, receiving industry-leading experience without the 'agency' price tag. Little Penguin PR builds credibility, generates positive press and media exposure, and increases company visibility. PR campaigns are laser-focused on goals, resulting in impressive coverage that turns quick wins into long-term brand value.