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Book details
  • SubGenre:Professional Development
  • Language:English
  • Pages:140
  • Paperback ISBN:9781667891484

Captivate Sales Coaching for Real Estate Agents

by Mike Anderson View author's profile page

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Captivate is a powerful new approach to lead generation and client relationship management for real estate agents. It teaches agents how to consistently capture new opportunities as people consider their next steps in real estate. Imagine helping renters prepare to buy their first place by the time their lease is up with a program called the Pathway to Qualification. Or helping a homeowner move up with a Debt Consolidation and Home Transition Plan. 

Whether you are a veteran agent or brand new to this industry, Captivate can help you organize your systems and services into a high-value real estate consultant offering without having to reduce your commissions or be readily available every time someone calls.


Residential real estate agents across the country are taking advantage of this powerful sales training program developed by Mike Anderson, a national sales coach, author, and CMO. Captivate will help you grow your business through a fresh approach to real estate sales and marketing. You will learn how to leverage cutting-edge technologies like artificial intelligence, virtual reality, and today’s digital marketing. 

Captivate will also help you become a sought-after community expert drawing more buyers to your open houses, staging homes for top-dollar sales, and connecting homeowners with community influencers who become part of your referral partner network. 

About the author
Mike Anderson is a national sales coach, author, and CMO of Intercap Lending. Mike has worked with real estate agents, brokers, builders, mortgage lenders, investors, title companies, property managers and even home warranty companies to help them build their sales and marketing strategies over a span of 25 years. He found that it takes all these professionals to help people navigate the needs and complexities of home ownership.

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