This book is rated C for controversial, for it exposes the truth about our human nature and the "woke" dysfunctional cultures we created. Look around you. We live in an out-of-control world today. Our schools are failing, we've lost our work ethic, technology and social media have distracted/manipulated us, common sense has given way to political correctness, self-centeredness and disrespect, anarchy is tolerated/encouraged by political leaders, our organizations are struggling to survive, and as human beings, we are more divided than ever. Our "leaders" don't have a clue on how to fix things, and sadly, some don't want things to be fixed. So, if you are tired of the insanity, and are looking for solutions on how you can be a facilitator of real, positive change in the cultures in which you operate, this book is for you. It's about group norms, culture, human nature, and peer pressure.
Group norms are informal codes of behavior that dictate "how things really happen around here" in the group, team, or organization. The norms, both positive and negative, make up the culture, and are reinforced by varying degrees of peer pressure imposed by individuals to either reinforce, challenge, or "turn a blind eye" to the norm. A normative perspective enables you to see through the symptomatic issues in problems you face, and enables you to address the real problem — the norms. Negative norms continue to permeated our society, and a leader who doesn't understand how to create and manage the "organizational" culture, will be enslaved by it rather than be its architect.
Normative Leadership is a comprehensive leadership operating system filled with "how to" skills for creating and managing culture change. It is a simple, common sense, skills-oriented text book that anyone can use to attain powerful results when facilitating culture change. It is for ideal for new or seasoned supervisors, managers, administrators, coaches, — anyone in a leadership position, or aspiring to be a leader. The concepts/system can be universally applied to any field. It will teach you how to consciously, and strategically, maneuver through the dynamics of the informal culture within groups and organizations, to create the change you want. The timeless wisdom you will gain from this 500 page book, will become an invaluable resource that you will use throughout your personal and professional life.