- Genre:business & economics
- Sub-genre:Organizational Development
- Language:English
- Pages:212
- Hardcover ISBN:9781733710503
Book details
Overview
5 Steps that Will Ignite Your Business Culture and Inspire Employees to Drive and Sustain Growth
Great companies set themselves apart from competitors by recognizing the key to continual success is energizing and empowering their most important asset …their people.
In Culture Spark: 5 Steps to Ignite and Sustain Organizational Growth, business development expert, Jason Richmond, delivers proven insights that help you define, diagnose, plan, measure, and sustain an enterprising culture that breeds employee achievement and peak success.
Through tips, templates, case studies, and action plans, he shows you step-by-step how to:
● Understand what culture really is and why a great one is essential today
● Recognize why fulfilled employees are your key to growth and customer satisfaction
● Develop a culture where purpose and profit are of equal value and importance
● Define and shape the culture you want and unleash the full power of your people
● And much more!
In addition, Culture Spark shows you how to recapture the startup spirit that evolved your business from a raw idea into a living, breathing success story. Jason Richmond also reveals the secrets to building an organizational culture that exudes the same characteristics as people you trust, respect, and admire the most.
Description
Shatter 6 Lingering Myths About Business Culture
As you read Culture Spark, you’ll gain an in-depth understanding of what defines culture and its importance in organizations today. Along the way, Jason Richmond shatters limiting beliefs and myths to reveal hard truths, such as …
● Developing culture ISN’T HR’s job
● Perks and benefits DO NOT create great culture
● Hiring for culture IS incredibly important
● Great culture DOESN’T have to cost a fortune
● Culture is NOT a passing fad
● Culture is NOT created on its own
By debunking myths and defining precisely what culture is, Jason Richmond helps you develop an extensive understanding of the vital impact organizational culture has on …
● Recruiting
● Sales
● Growth development
● Succession planning …
…and other aspects of your business!
Case Studies, Templates, and Action Plans
Culture Spark soars beyond mere philosophy and theory by providing you with tangible …
● Techniques
● Blueprints
● Strategies and action plans …
…you can use to solve problems and implement cultural shifts in your organization.
In addition, Jason Richmond provides numerous real-world case studies from successful business leaders who have leveraged his innovative principles to achieve exceptional outcomes.
You’ll learn how these companies were able to amplify the collective human intelligence of their employees to develop value-driven cultures that align closely with their business growth strategies.