- Genre:business & economics
- Sub-genre:Consumer Behavior
- Language:English
- Pages:31
- eBook ISBN:9781609844752
Book details
Overview
A Clever Little Survey About Advertising On Smartphones. The phone, the Apps, the People and the Facts
Read moreDescription
Return2Sender, the mobile and digital advertising agency have commissioned a clever little survey on all things mobile. All your questions on mobile will be answered – how many smartphones, how many iPhone and what are people using them for? In addition we have asked key questions on mobile marketing (not surprising seeing as we’re a mobile marketing agency!). The survey showed really encouraging results on people’s interest in and openness to advertising on their mobiles.
Undertaken with one of Ireland’s leading Market Research agencies, Behaviour & Attitudes, the survey deliberately targeted users in a non digital space. A sample size of 1000 users were surveyed in their homes on behalf of Return2Sender.
Download now to get answers to the following questions:
iPhone penetration
Android penetration
No. of Apps downloaded
Projections for the next 6 months
Interest in Mobile Marketing
…and lots more
We’re not saying it’s the definitive truth but its certainly a step in the right direction!
Read more