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Book Image Not Available
Book details
  • Genre:BUSINESS & ECONOMICS
  • SubGenre:Business Writing
  • Language:English
  • Pages:101
  • eBook ISBN:9781624888762

Create Awesome Content

Simple Content Strategy, Writing and Collaboration Advice

by Cheri Hanson

Book Image Not Available
Overview
Create Awesome Content is a straightforward guide to engaging your audience, whether you're an entrepreneur, artisan, consultant, freelancer, small business owner or employee. You'll learn how to develop a simple content strategy, write brilliant copy, and how to work with a writer or content creator if you start sweating when your hands hit the keyboard (no judgment). Author Cheri Hanson demystifies everything from online storytelling to the difference between active and passive voice. English class was never this much fun -- or this valuable. In today's noisy digital world, everyone needs awesome content to stand out from the crowd. Get expert advice on how to create exceptional web copy, articles, newsletters, blogs and more in this practical and entertaining ebook.
Description
Create Awesome Content is a straightforward guide to engaging your audience, whether you're an entrepreneur, artisan, consultant, freelancer, small business owner or employee. You'll learn how to develop a simple content strategy, write brilliant copy, and how to work with a writer or content creator if you start sweating when your hands hit the keyboard (no judgment). Author Cheri Hanson demystifies everything from online storytelling to the difference between active and passive voice. English class was never this much fun -- or this valuable. In today's noisy digital world, everyone needs awesome content to stand out from the crowd. Get expert advice on how to create exceptional web copy, articles, newsletters, blogs and more in this practical and entertaining ebook.
About the author
Cheri Hanson is a writer, journalist and content strategist. She can pull a good story from even the most convoluted rat maze – and she’s been working her magic for clients and editors since 1997. Her first paid freelance story uncovered Playboy recruiters on university campuses. Since then, she’s co-authored three non-fiction books and written hundreds of magazine and newspapers stories. Cheri also writes advertising copy and marketing materials for good people and companies.
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