Cookies must be enabled to use this web application.

To allow this site to use cookies, use the steps that apply to your browser below. If your browser is not listed below, or if you have any questions regarding this site, please contact us.

Microsoft Internet Explorer
  • 1. Select "Internet Options" from the Tools menu.
  • 2. Click on the "Privacy" tab.
  • 3. Click the "Default" button.
  • 4. Click "OK" to save changes.
Chrome Chrome
  • 1. Click the "Spanner" icon in the top right of the browser.
  • 2. Click Options and change to the "Under the Hood" tab.
  • 3. Scroll down until you see "Cookie settings:".
  • 4. Set this to "Allow all cookies".
Firefox Firefox
  • 1. Go to the "Tools" menu and select "Options".
  • 2. Click the "Privacy" icon on the top of the window.
  • 3. Click on the "Cookies" tab.
  • 4. Check the box corresponding to "Allow sites to set Cookies.
  • 5. Click "OK" to save changes.
Opera Opera
  • 1. Click on the "Tools" menu and then click Preferences.
  • 2. Change to the Advanced tab, and to the cookie section.
  • 3. Select "Accept cookies only from the site I visit" or "Accept cookies".
  • 4. Ensure "Delete new cookies when exiting Opera" is not ticked.
  • 5. Click OK.
Netscape and Mozilla Suite Netscape and Mozilla Suite
  • 1. Select "Preferences" from the Edit menu.
  • 2. Click on the arrow next to "Privacy & Security".
  • 3. Under "Privacy & Security" select "Cookies".
  • 4. Select "Enable all cookies".
  • 5. Click "OK" to save changes.
Safari Safari
  • 1. Click on the "Cog" icon in Safari.
  • 2. Click Preferences.
  • 3. Change to the Security tab.
  • 4. Select "Only from sites I visit" or "Allow".
  • 5. Close the dialog using the cross.
Book Image Not Available Book Image Not Available
Book details
  • Genre:BUSINESS & ECONOMICS
  • SubGenre:Business Writing
  • Language:English
  • Pages:81
  • eBook ISBN:9781483513065

An Author's Guide to Children's Book Promotion

by Susan Salzman Raab

Book Image Not Available Book Image Not Available
Overview
An Author’s Guide to Children’s Book Promotion has been the leading source of information on children’s book marketing and promotion for authors, illustrators and publishers for nearly twenty years. This easy-to-use handbook provides an inside look at this complex market plus advice and guidance on getting children’s books into the hands of key decision-makers and buyers in the media, at schools, libraries, review journals, wholesalers, and bookstores…and ultimately into the hands of parents and children. Topics include: How to self promote without driving a publisher crazy Why it can make sense to set up as a distributor How to build traffic at bookstore events What’s the honorarium range for new authors New information on blogs and websites Plus a Source Directory of specialized contacts: Associations and organizations; Information sources; Trade and educational publications; Children’s book clubs wholesalers and book chains.
Description
An Author’s Guide to Children’s Book Promotion has been the leading source of information on children’s book marketing and promotion for authors, illustrators and publishers for nearly twenty years. This easy-to-use handbook provides an inside look at this complex market plus advice and guidance on getting children’s books into the hands of key decision-makers and buyers in the media, at schools, libraries, review journals, wholesalers, and bookstores…and ultimately into the hands of parents and children. Here’s what experts have said: “Susan Raab’s An Author’s Guide to Children’s Book Promotion is a short but packed collection of tips and ideas for authors who want to take a more active role in marketing their own books, especially children’s books…Raab’s Guide is a handy and accessible reference full of useful pointers.” -Small Press Magazine “Raab’s sparse, no nonsense approach reminds me of another guidebook, Strunk and White’s Elements of Style. The lean to-the-point style makes this guide a quick reference source a writer turns to with each book published.” -Chicago Children’s Reading Roundtable Bulleti “There is nothing fancy about this book. It is a down and dirty guide to book promotion by a woman who does it for a living. What a fantastic resource. There’s no flowery filler, just good information. Gotta love it.” -Elizabeth O. Dulemba “Especially useful to beginners with trade publishers and the self-published, the key message though is universal: No one will care as much about your book as you, so you need to take responsibility to help promote it.” -Cynsations This great compact guidebook provides children’s authors with practical information on how to promote to the three major markets for children’s books: bookstores, schools and libraries. Raab also discusses how to promote to some little-known specialty markets, such as book fairs and special interest groups. It’s an outstanding primer for beginning authors and offers great ideas for the established author as well. “I particularly like the way that Ms. Raab starts her guide with these words: “Book promotion is the author’s job.” Truer words were never written.” -Bella Online Writing for Children “I read (and took copious notes). An Author’s Guide to Children’s Book Promotion has so much helpful information. I think I highlighted the entire book! The advice and recommendations are really so helpful. The book answers so many questions, especially for a beginner like me.” -Wendy Kupfer “A small, but extremely helpful book detailing many effective ways for authors to market, promote, and publicize children’s books. There are sample formats for promotional materials, as well as lists of organizations, contacts, and source materials to assist in promotional efforts.” –Verla Kay “ A concise guide from a children’s marketing consultant, covering all the different aspects of book marketing and publicity, and including a useful list of contacts.” -Harold Underdown, The Purple Crayon “An Author’s Guide to Children’s Book Promotion is now my faithful companion! I am telling all my writer friends to read it.” -Lizette M. Lantigua Topics include: How to self promote without driving a publisher crazy Why it can make sense to set up as a distributor How to build traffic at bookstore events What’s the honorarium range for new authors New information on blogs and websites Plus a Source Directory of specialized contacts: Associations and organizations; Information sources; Trade and educational publications; Children’s book clubs wholesalers and book chains.
About the author
Susan Salzman Raab is president of Raab Associates Inc., an agency specializing in marketing and promoting children's books with clients from the U.S., Canada, Europe, Asia and Africa. She is Marketing Advisor to the Society of Children's Book Writers and Illustrators and is a feature columnist for their national publication, The Bulletin. She reports on the publishing field as a broadcast correspondent, covering children's books, authors and illustrators for the Teachers for a New Era program at the University of Connecticut. Her interviews are also heard on TeachingBooks.net and Los Angeles Public Library's children's podcasts. She was also correspondent for the nationally syndicated Recess! Radio show and has served as advisor to the Bank Street Center for Children's Literature, the Center for the Study of Children's Literature and Culture at the University of Florida, the Julie Andrews Collection, and the Northeast Children's Literature Center at the University of Connecticut. www.raabassociates.com
Thanks for submitting a review!

Your review will need to be approved by the author before being posted.

See Inside
Front Cover

Loading book cover...

Book Image Not Available Book Image Not Available
Session Expiration WarningYour session is due to expire.

Your online session is due to expire shortly.
Would you like to extend your session and remain logged in?

Session Expired

Your session has expired.We're sorry, but your online session has expired.
Please log back into your account to continue.