Value Economics

The self-help industry is a fraud. You are not exceptional. You can't have it all. The money won't follow just because you do what you love. Anyone who tells you something different is lying. Too many people are helpless today because they don't know why they need help. They flock to self-help gurus because they don't know any better. Sam LaCrosse's approach to living a rich and fulfilling life does not involve cookie-cutter slogans or self-esteem dogma. The path to a good life lies in discovering and honoring your own core values. In Value Economics: The Study of Identity, Sam cuts through all the BS and shows you the way forward with kick-ass lessons from personal anecdotes, popular culture, history, current events, and sound economic theory. Forget self-help. Ignore the feel-good experts. This book will lead you to true self-discovery.

The self-help industry is a fraud. You are not exceptional. You can't have it all. The money won't follow just because you do what you love. Anyone who tells you something different is lying. Too many people are helpless today because they don't know why they need help. They flock to self-help gurus because they don't know any better. Sam LaCrosse's approach to living a rich and fulfilling life does not involve cookie-cutter slogans or self-esteem dogma. The path to a good life lies in discovering and honoring your own core values. In Value Economics: The Study of Identity, Sam cuts through all the BS and shows you the way forward with kick-ass lessons from personal anecdotes, popular culture, history, current events, and sound economic theory. Forget self-help. Ignore the feel-good experts. This book will lead you to true self-discovery.

Sam LaCrosse is a nobody. He hasn't done anything amazing. He is not extraordinary or impressive. He doesn't even have a Wikipedia entry. He's just an ordinary guy from Cleveland, Ohio, who now lives an ordinary life in Austin, Texas. But if you want to check him out, he writes blogs on dontreadthisblog.com and hosts Don't Listen to This Podcast. Sam is the CEO and founder of Don't Do This, LLC, a company that makes no money. He is also a board member of Thrive Living Corporation and an ambassador for RallyCap Sports. This is his first book.