Signature

Rubin A. Benson is an award-winning creative director, recognized for his exceptional talent to translate ideas into holistic visual interpretations. Partial list of his awards and honors include: Communication of Excellence to Black Audiences-CEBA Award of Excellence (1985 Album Jacket Design Award), The World Institute of Black Communications, Organization of Black Designers, Washington, DC (1990 Graphic Design Award), National Black Chamber of Commerce (NBCC), National Urban League (1995 Urban Advertising Design Award), Cheyney University of Pennsylvania Alumni Award, 2000. CEBA Awards Panel Judge (1978-1992) For nearly 50 years, he's worked with numerous high-profile clients including Philadelphia International Records, Art Museum, Philadelphia Dance Company, Mann Music Center for Performing Arts, The National Black Music Association, CBS Records, MasterCard International, World Affairs Council, Congressional Black Caucus, Universal Companies, Bank of America, and many others. In addition, he previously worked for several advertising agencies including Benton & Bowles Advertising, Ogilvy & Mather, J. Walter Thompson Advertising, UniWorld Group, Black Enterprise Magazine, and the National Black Network. With a seasoned set of diverse skills and a desire to be independent, Rubin started his own design studio under the name First Impressions Design Group in January 1976. In March of the same year, he moved to center city Philadelphia and opened the doors to First Impressions on South 13th Street. He would outgrow the modest space in a years' time. Later, First Impressions studio would move to Old City Philadelphia, New Market Square in 1977. In this space, First Impressions would establish a name and reputation for designing creative solutions in graphic design. This legacy is proudly demonstrated today. Unwilling to concede to retirement, Rubin has again transformed himself as a prolific writer, publicist, and author. His zest for books led him to publish: Top of the Clock: Minister Jeremiah Shabazz: Exclusive Interview (First Impressions,2011) and Kenny Gamble & Leon A. Huff, Legendary Rhythm & Blues Songwriters: The Visual Legacy, Album Covers with Artist Biographies (Philadelphia Music Makers, 2015). His third book titled Mandela In Focus: Photographs by Kevin Joseph, personal photographer to the late Nelson Mandela (First Impressions, 2016) is scheduled for release later this year, followed by his fourth book titled Signs: Signatures of Famous Historical and Current African-Americans (First Impressions, 2016). Currently, he is working on a film documentary titled "The John Coltrane House" and has completed the film "Documentary of Jeremiah Shabazz" and Fine Art plans to create artistic graphic images using his rare collection of photographs compiled from his creative past.