About the author
Mr. Williams has amassed a tremendous amount of knowledge and skills over the course of his tenure in the coatings industry to include every facet of the architectural paint business from Product Development, Manufacturing, to Sales and Marketing. He is an accomplished product formulator with a depth of understanding of architectural coatings design. His best skills are reflected in his award-winning team building and leadership qualities in achieving success and mentoring others to succeed in Sales. Over the years he has greatly honed his skills of negotiating with clients, problem solving and instilling confident customer relationships. He is by nature optimistic, enthusiastic and cooperative, all of which has certainly contributed to his success in Sales. He is a poet and songwriter with a natural gift for writing and conveying his thoughts and objectives. It is only appropriate that he decided to become an author to share his knowledge in sales and human nature.