Just Because You're Leading... Doesn't Mean They'll Follow

Just Because You’re Leading… Doesn’t Mean They’ll Follow is designed to help leaders communicate complex, content-rich messages - financial service providers, CEO’s, health care professionals, entrepreneurs, marketing and sales teams. This book is about the heart of leadership – your ability to breakthrough to the minds and spirits of your listeners, stirring them to accelerate on the path of your vision.

Great leaders are those who are heard. They present themselves and their ideas in a way that ignites new, compelling conversation; they stir listeners to take action. Conversely, how many bold visions and worth initiatives die on the vine, shriveling due to a leader’s failure to break through with the right words at the right time? How many of your ideas have experienced the same fate? If you have something important to say and need your listeners to act, you’ll love Just Because You’re Leading… Doesn’t Mean They’ll Follow. In the book Dr. Paul Homoly, CSP, illustrates the innovative leadership processes mandatory for listeners to act on your ideas. You’ll learn: • The Leaders Pyramid™ - A proven process to earn and hold your listeners attention • StorySelling® - Get your listeners to feel your message by making it easy to remember and pursue • The Spectrum of Appeal™ - Design your message in half the time with twice the impact At its heart, this work reveals leadership is the ability to make it easy for people to succeed and feel better about themselves. Set the right climate through how you speak and you make it possible for people to be at their best. There’s no escaping it: how well you speak determines how well you lead. If you’re a leader, this book is for you.

Dr. Paul Homoly, CSP, is a world-class leader in coaching leadership and communication to highly educated professionals – financial service providers, health care practitioners, engineers, CEOs, attorneys, entrepreneurs, manufacturers, and sales / marketing teams. He brings a fresh voice to the field of leadership and communications springing from his 20 years of experience, and offers a unique communication process valuable to every provider and leader of sophisticated services. His most recent book is titled Just Because You’re Leading… Doesn’t Mean They’ll Follow – A leader’s Greatest Lesson and his clients are eagerly anticipating his next book, Just Because You’re an Expert … Doesn’t Make You Interesting. Paul holds the highest earned designation in professional speaking – Certified Speaking Professional (CSP) – from the National Speakers Association; fewer than ten percent of professional speakers are distinguished at the CSP level.