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Book details
  • SubGenre:Business Communication / Meetings & Presentations
  • Language:English
  • Pages:192
  • eBook ISBN:9798350916522
  • Paperback ISBN:9798350916515

How To Bring Home the Bacon

Becoming a Persuasive Speaker with the Proven S3P3 System

by Larry Tracy

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Surveys indicate that 40% of Americans dread "public Speaking." If this includes you, then Larry Tracy's "How to Bring Home the Bacon: Become a Persuasive Speaker with the Proven S3P3 System" is the book you need. Larry, a now-retired Army Colonel, developed the S3P3 System as a Major. Following this System resulted in his briefing at the highest levels of the Defense Department. The White House later assigned him to the State Department to debate foreign policy to contentious audiences, leading to praise for his speaking skills from President Ronald Reagan.
"Public speaking" is among the leading phobias in America. It is also a key to success. What can experts apprehensive about speaking to groups do to lessen this fear, share their knowledge, and advance their careers? A good start would be adopting the S3P3 System from Larry Tracy's book. As a Major he was tapped to make complex presentations and he realized that he needed a repeatable methodology. He then began to develop the S3P3 System, a merging of a strategy common to all presentations-Substance, Structure and Style-with the presentation-specific tactics Planning, Practicing and Presenting. Although his specialty was Latin America, he was often diverted to assignments exploiting his S3P3-driven speaking skills. When assigned to the Defense Intelligence Agency as a Latin American analyst, he was picked instead to be Senior Intelligence Briefer to the Chairman of the Joint Chiefs of Staff. The White House later assigned him to the State Department to debate controversial policy issues before contentious, even hostile, audiences. Feedback led to President Reagan describing him as "An extraordinarily effective Speaker."
About the author
Larry Tracy graduated from St. Joseph's University in Philadelphia, has an MA in Latin American Studies from Georgetown University, and speaks fluent Spanish. His overseas assignments included three years in Vietnam, a one year travelling Fellowship in Argentina, and two years as Army Attaché in the US Embassy in Bolivia, subject of his MA thesis.