Business Frontiers

Business operates at the frontiers of society – seeking out new territories to explore and exploit, imagining fresh new ways to meet age old needs, innovating the artefacts that become the legacy of civilizations, reinventing the rituals which shape acceptable social behaviour, and changing the way we spend our precious time. But what happens when the landscape itself changes? As the world globalises, power is shifting – from the plush boardrooms to dusty streets, from the financial market casino to the internet connected community, from the annual general meetings to the mass activist campaigns, from the office towers of the North to the crowded pavements of the South. Business faces its greatest challenge yet. Confronted with the triple imperatives of social responsibility, environmental sustainability and economic justice, business will need to adapt or die. Those companies that manage to discard the obsolete business models from the last century and embrace the new paradigm will survive and thrive. Those who fail to register or admit that the climate has irrevocably changed will join the dinosaurs in the museum of business history.

Business operates at the frontiers of society – seeking out new territories to explore and exploit, imagining fresh new ways to meet age old needs, innovating the artefacts that become the legacy of civilizations, reinventing the rituals which shape acceptable social behaviour, and changing the way we spend our precious time. But what happens when the landscape itself changes? As the world globalises, power is shifting – from the plush boardrooms to dusty streets, from the financial market casino to the internet connected community, from the annual general meetings to the mass activist campaigns, from the office towers of the North to the crowded pavements of the South. Business faces its greatest challenge yet. Confronted with the triple imperatives of social responsibility, environmental sustainability and economic justice, business will need to adapt or die. Those companies that manage to discard the obsolete business models from the last century and embrace the new paradigm will survive and thrive. Those who fail to register or admit that the climate has irrevocably changed will join the dinosaurs in the museum of business history. Contents PROLOGUE - Reflecting on Responsibility INTRODUCTION - Feeling the Tension BUSINESS PARADIGMS Transforming Business: The Power of Perception Community Business: Embracing True Service Holistic Business: In Search of Synergy Lessons of Nature: Productivity through Interdependence Afrocentric Business: A Southern Perspective ECONOMIC JUSTICE Beyond Growth: Measures of Progress Ethical Investment: Money With Values Community Economics: Local Empowerment Sustainable Economics: Beyond the Predatory Economy Ecological Economics: Grassroots Reform in South Africa SUSTAINABLE DEVELOPMENT Sustainability Gaps: Challenges that Remain Beyond Greed: From Accounting to Accountability Sustainable Companies: Shapeshifting Business Greening Business: A Post-Apartheid Scorecard Corporate Sustainability: A Ten Year South African Review CORPORATE RESPONSIBILITY Hearts and Minds: The Corporate Battle Developing Countries: Exploding the Myths Work and Social Responsibility: Quest for Meaning CSR in Africa: A Unique Definition? Corporate Citizenship: Is South Africa World Class? FUTURE VISIONS Future Images: Beyond the Information Age Corporate Sustainability: Scenarios for the Future Corporate Social Responsibility: An Agenda for the Future Sustainable Business Futures: Ten Predictions Ubuntu Capitalism: A South African Vision PERSONAL INSPIRATION Human Ecology: A Scottish Odyssey Connecting Earth and Sky: Remarkable Stories Para-Ecology and Ecokinesis: Frontiers of Environmental Science? Tree of Life: Roots, Shoots and Fruits Quest for Gold: A Parable EPILOGUE - The Poetry of Business Author Profile

Dr Wayne Visser is Founder and Director of the research company Kaleidoscope Futures and the think-tank CSR International and the agency Sustainability Market. In addition, Wayne is Senior Associate at the University of Cambridge Programme for Sustainability Leadership and Visiting Professor of Corporate Responsibility at Warwick Business School in the UK. Wayne is the author of fifteen books, including The Quest for Sustainable Business (2012), The Age of Responsibility (2011), The World Guide to CSR (2010) and The A to Z of Corporate Social Responsibility (2010). His work has taken him to more than 50 countries in the last 20 years. In 2011, Wayne was listed in the Top 100 Global Sustain Ability Leaders (ranking by ABC Carbon) and the Top 100 Thought Leaders in Europe & the Middle East 2011 (ranking by Centre for Sustainability & Excellence and Trust Across America). He was also winner of the Outstanding Author Contribution Award at the Emerald Literati Network Awards for Excellence 2011 and recipient of the Outstanding Teacher Award of The Warwick MBA 2010/11. Before getting his PhD in Corporate Social Responsibility (Nottingham University, UK), Wayne was Director of Sustainability Services for KPMG and Strategy Analyst for Cap Gemini in South Africa. His other qualifications include an MSc in Human Ecology (Edinburgh University, UK) and a Bachelor of Business Science with Honours in Marketing (Cape Town University, South Africa). Wayne is the author of over 180 publications (chapters, articles, etc.) and has delivered more than 170 professional speeches on in over 30 countries in the last 20 years. In the past two years alone, Wayne has travelled to more than 25 countries to share best practices in corporate sustainability and responsibility. Wayne lives in London, UK, and enjoys art, nature, writing poetry and travelling around the world.