Beyond The Fighting

"Beyond The Fighting" is an essential and informative companion for all involved in the Martial Arts industry. After over 30 years of karate tournament competition and 47 years of running a highly successful Martial Arts School, Jim Butin shares his proven concepts on maximizing profit margins and his solutions that drive success for a unique business. You do not need to reinvent the wheel! Throughout his book, Butin shares some of these ideas and solutions that you may find applicable to your Martial Arts enterprise! 1. Reasons Not to Use a Billing Company 2. Revenue Streams Most Karate Studios Don't Use 3. Why a "Pay Per Class" Sales Program is Superior 4. Superior Marketing Ideas for Karate Studio Owners 5. Calendar Curriculum Guide For Efficiency 6. External Advertising Ideas 7. Staff Motivation 8. Jr. Black Belt Advancement - Stripe Testing 9. The Importance of the Martial Arts Creed 10. World Martial Arts Ranking Association WMARA

Jim Butin is recognized as a tenth degree Black Belt by both the World Martial Arts Ranking Association and the American Karate Black Belt Association. He owns and operates National Karate and Tae Kwon Do, in Oklahoma City, Oklahoma. Jim started his Tae Kwon Do training in Fort Worth, Texas in November of 1965 at the age of 16 under Pat Burleson. Master Burleson's lineage comes from his association with Allen Steen from Dallas and Jhoon Rhee, who is considered to be the "Father of American Tae Kwon Do". As the Director of the World Martial Arts Ranking Association, Jim is honored to offer the most credible program of testing for higher ranking Black Belts.