Kevin Schaff is a serial entrepreneur and business leader who has built, scaled, and reinvented companies across industries. He is best known as the founder and CEO of (T3Media / Thought Equity Motion), where he pioneered digital video licensing and cloud-based media management, scaling the company into a global enterprise before leading it through acquisition. Over his career, Kevin has lived the very principles in this book—navigating disruption, confronting fear, and turning uncertainty into opportunity. From early ventures in technology to leading companies through rapid growth and market pivots, he has witnessed firsthand how fear can paralyze organizations—or propel them into bold reinvention. Today, Kevin continues to advise and invest in ventures at the intersection of technology, sustainability, and digital transformation. Whether in media, data and analytics, or blockchain, his focus remains the same: helping leaders harness the signals of fear to find their next advantage. He lives in Colorado, where he balances entrepreneurial projects with time outdoors, family, and the constant pursuit of new ideas.
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