The Gala Fundraising Guidebook

Written by a professional benefit auctioneer who has helped non-profit organizations across the United States raise over $100,000,000, this instructional book teaches novice and experienced fundraisers alike the best way to design and execute efficient and profitable gala fundraisers. Loaded with practical and ready-to-implement ideas, the Guidebook provides quick tips and in-depth information that will streamline the gala planning process, incrase revenue across the board and result in a fun, profitable event. Sections and chapters include: Pre-Event Preparation • Event Format - In Person vs Virtual vs Hybrid • Aligning Priorities • Event Fundraising Timeline • Audience Development • Event Technology - Mobile Bidding/Giving • Utilizing Volunteers Event Day Template Pre-Program Thoughts • Seating Chart • Dining Options • Focus on 6 Run of Show Essential Elements 1. #1 - Welcome 2. #2 - Branding 3. #3 - Live Auction 4. #4 - Mission Moment 5. #5 - Paddle Raise / Fund A Need / Giving Moment 6. #6 - Thank You Post Program Ideas Other Revenue Generators • Silent Auction • Raffles • Heads or Tails • Table Auction • Dessert Dash • Wine/Bourbon/Gift Card Pull Underrated or Overrated? Choosing Your Auctioneer Appendices with Download Links