My clients needed answers, and you need answers to a very important question: “How can we be effective at investing without using speculative methods?”
The answer came from a few experiences. I was fortunate enough to go to a conference and listen to two presentations on different theories and philosophies on how to invest. One theory was based on what we call “active management” and the other was what I call Structured Market Portfolios that are more passive in nature. In the former, one tries to beat market returns by trying to pick stocks based on a belief they will do better than their bench mark. In the latter, one tries to capture market returns by owning as many stocks of one asset category as possible.
As I was listening, it became evident that if these active managers make enough predictions, some are bound to come true. In the meantime they would be getting it wrong. Their ability to pick stocks in the past had nothing to do with their ability to pick stocks in the future. And you would never know until after the fact if they were right.
I was at a point in my life where I could not keep doing what I was doing in good conscience. So, I made the necessary changes to be in a position to best help my clients.
I wrote this book as a way to share the answers I have been able to find. The answers are what I now refer to as my Twenty Secrets for ordinary people to build extraordinary wealth. These secrets will eliminate the need for speculation when investing.
You can learn these secrets I will be sharing with you on your own, but be forewarned, however, the stock market sends out really expensive tuition bills.
Mark K. Lund