"This is such an easy book to digest. For those who have very limited knowledge of the digital world, this book has an in-depth understanding of the new age..." -- James Ho, Chairman CHMB AM1320, Mainstream Broadcasting Corp.
Your prospects, customers, employees and suppliers are expecting great things from you online. How do you plan to deliver?
This realistic and informative book is possibly the only practical guide in the market place dedicated and designed to help you create and execute a profitable and measureable online business strategy. It introduces you to questions to ask about your goals, gives real world answers, and helps you design a strategy customized for your industry, your company and your needs.
Don’t miss out on staying on top of your own industry and your own game.
• Learn practical internet and social media strategies you must have for your organization
• Understand no cost and low cost Internet marketing opportunities
• Plan your online strategies with the Digital RoadmapTM process
• Find out who influences your brand and what your customers are saying about you on the World Wide Web
• Simplify your decision making with special insights, tips and advice for digital and social media opportunities
• Measure your return on investment
Written for entrepreneurs, small and medium business owners, leaders and executives who want to ensure they have a clear, solid foundation and framework, The Digital Dollar will become your indispensable resource for today and in the future.
"Joe combines decades of experience building web businesses into a detailed, comprehensive guide. Seek no further for a great resource on Internet business models. I sure wish I had a book like this when I started my first company!" -- Igor Faletski, CEO Mobify
"With the ratio fo dot-com failures to millionaires a thousands to one, reading Joe Wozny's The Digital Dollar is a great start to reduce those odds. This is a book that provides not only the questions to ask about your plan but it gives real world answers." -- Gary Maavara, Executive Vice President and General Council, Corus Entertainment Inc.