The Art of Case Presentation

THE ART OF CASE PRESENTATION by Barry F. Polanksy, DMD A guide to persuasion, influence and presentation for dentists and other professionals who tend to be highly competent in the technical aspects of their work but feel awkward “selling” what they know to be in the best interest of their clients.

Dentistry's watchdog, Barry F. Polansky, DMD, gives us another timeless reference book for both young and experienced dentists. Anyone can open it, turn to any one of its pages, and have an eye-opening moment. Through storytelling, humor, scientific evidence, and clear action steps, Barry Polansky takes the mystery out of helping patients accept treatment. Barry Polansky is a big believer in timeless values. As the world changes he advises anyone who depends on persuasion and influence to create their preferred future to learn these leadership and social skills. Dentistry, like most health professions is changing. For those who want to maintain their autonomy this book is indispensable.

Barry F. Polansky, DMD (nichedental@me.com), graduated from the University of Pennsylvania School of Dental Medicine in 1973. He has spent the last 40 years in private practice in Cherry Hill, New Jersey,a suburb of Philadelphia.Barry has devoted much of his professional life to helping dentists build successful careers through mastering leadership and presentation skills. He is a master storyteller, an accomplished author, teacher and coach. Barry believes in a balanced life. His personal hobbies include breeding, raising and showing boxers (the canine variety). He is also a big believer in positive health and a zealous fan of Bikram Yoga.