John has been in the fitness industry for over 20 years and is a Master Practitioner of Fitness Therapy and a specialist in Corrective Exercise, Performance Enhancement, Weight Loss, Senior Fitness, Youth Exercise, Women's Fitness, and Personal Training. His education is through the National Academy of Sports Medicine as well as the International Sports Science Association. The health and fitness world has changed immensely over recent years, and a much larger population is striving to stay active while feeling better and living longer, with less pain and/or limitation. In response to this demand for service, John's business model has changed, and he has updated his services to add a more modern online training concept. Training someone to first move properly is the foundation of any sustainable fitness program. Proper movement empowers ordinary people to stay active longer. Tight muscles, stiff joints and poor functional strength lead to impaired movement and damaging compensation. Movement impairment and compensation lead to pain, soreness, exercise dread—and eventually injury. This is especially true for adults and seniors who often shoulder a lifetime of accumulated traumas, strains, and chronic pain leading to unhealthy avoidance of activity and resultant weight gain. With proper physical training and therapy provided by a qualified practitioner like John, this gives his platform the ability to precisely assess human movement and confidently create customized performance programs that can help clients move better, stay active longer, and lose weight. John has been through numerous injuries, illnesses, and recovery of his own. From torn pec muscles that required extensive surgery, to sprained spine injuries during a youthful career in powerlifting, to recovering from being struck by a car while road cycling, to COVID-19 and almost dying. John was told he would not survive multiple times, but courage and perseverance have always been driving factors. Recently, John has completed 10 SOLO marathons and an Ironman 70.3 in Santa Cruz, CA. He currently trains daily for longevity and strength and is always active and looking for better ways to serve his clients and community through healthy living and nutrition.