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Book details
  • Genre:BUSINESS & ECONOMICS
  • SubGenre:Marketing / General
  • Language:English
  • Pages:82
  • eBook ISBN:9781483513386

Google AdWords: Better Results In 30 Days

by Steve Pitt

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Overview
Google AdWords is a fast and effective way to market your products or services on Google. This book will teach you how to quickly get started and how to effectively and intelligently get the best results with your AdWords (Pay Per Click) advertising. This book is written for the beginner and intermediate AdWords advertiser and is focused on helping businesses do it themselves. We provide you with the core knowledge to be successful with Google AdWords. We'll explain step by step everything you need to do in order to be successful and make money advertising your business on Google, in clear and easy to understand directions. You'll also learn how to avoid wasting money by focusing on relevance and reducing irrelevant clicks. We'll take you from start to finish, in a clear and concise format, and then teach you the tricks to optimize your campaigns on an ongoing basis, focusing on increasing click thru rates, quality scores and conversions. Our company specializes in managing Google AdWords campaigns and is a Google Partner. We pride ourselves in helping our client's get the best results with their paid Internet advertising, and are now sharing this information with businesses in an effort to help them get better results with their AdWords advertising, grow their business and make more money.
Description
Need More Customers? Want to increase sales and profits? Want to promote your business, products or services on Google? Then this book is for you. I’ll teach you in easy to understand terms how to quickly and effectively market your business on Google, get your ads on the first page and have qualified prospects go directly to your web site. I’ll teach you how to make money advertising with Google AdWords and how to avoid wasting a lot of money. This book is not for the advanced or expert user. It is written specifically for the beginner to intermediate Google AdWords advertiser. It’s written for the “do it yourselfer”. If you own a business, this book can help you understand how to correctly set up and use Google AdWords. Maybe you’ve never used Google AdWords (Pay Per Click) advertising before, or maybe you’re tried it, and not had success. Or maybe you’re advertising on Google and think you can get better results, but are not sure how. Finally, you might be paying an agency to manage your AdWords and aren’t convinced that they’re doing a good job, or just want to take it over yourself. I’ll teach you step by step everything you need to know, and we’ll do it in a concise, easy to understand format. If you follow this book, in less than thirty days, you’ll be getting better results with Google AdWords, getting leads and making money. The simple fact is that the Internet is predominately where people go when they need to find products and services. They search on their smartphones, their tablets, their laptops, and their desktops whether they are on the go, at home or at work. Look around you; it’s everywhere, all the time. And if you’re business isn’t intelligently marketing your products and services on the web, you’re missing out and loosing business and money. 80% of people use Google when searching the Internet, so that’s where the real opportunity is, and where we will focus our time and attention. I’ll help you learn how to get your message in front of potential buyers at the exact time they are directionally searching for your business. We’ll focus specifically on how to get your message in front of them, how to get them to go to your web site, and how to convert them to a buy your product or service. If you’re a small to medium size business owner, you might not have the time or the knowledge to intelligently and effectively market your business on the web. Perhaps, like many business owners, you’ve entrusted sales and marketing reps to help you, only to find that they didn’t have your best interest at heart, had you locked into a long term contract, or that you were paying for ineffective, expensive advertising. We’re going focus on being smart and doing what’s in your best interest. I’m going to provide you with the knowledge you’ll need to empower you and your business. A little education and knowledge all you need, so stay with me, because I’m going to help you put your Internet marketing results on steroids. This book will focus on how to make money with Google AdWords, or what some people would refer to as “Pay Per Click” advertising. My goal is to teach you how to quickly start advertising your products or services on Google, and to intelligently and effectively get results and make money. In as little as one day, you can have your Google account set up, your campaign structured properly and your ads running on Google. You can get qualified prospects to your site and get new customers, just like that. And, I’ll teach you how to make adjustments (optimize) your campaign to improve results and reduce cost. This book is written specifically for beginners and intermediate users that either has little or no experience with Google AdWords or have used AdWords, but would like to improve their results and their return on investment. My goal is to share some of what I’ve learned and to help you avoid making some of the common mistakes I’ve seen others make.
About the author
Steve Pitt is the owner and President of Internet Expert Online LLC http://internetexpertonline.com/ He is a Google Partner (formerly Google AdWords Certified Partner) and Bing Ads Professional. His area of expertise is professionally managing AdWords and Pay Per click campaigns for businesses in the United States and Internationally. Steve has a Master Certificate in Internet Marketing from the University of San Francisco. He has been actively involved in Internet Marketing and search engine optimization for over 10 years. Prior experience includes a top performing sales professional and sales manager for a large communication company. He lead a team of sales professional to rank among the highest is sales growth in the country, ranking number two in the country among his peers. He was selected on the Presidents advisory board. Prior accomplishments include Verizon’s prestigious “Hall of Fame” award for consistent top sales performance and President’s Club. He was also selected for the prestigious Million Dollar Round Table award for top life insurance producers. He is a former small business owner and entrepreneur. Originally form New Jersey; Steve currently lives in Heber City Utah with his wife Diana. He can be reached at 801-331-8202 or at stevepitt@internetexpertonline.com