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Book details
  • Genre:BUSINESS & ECONOMICS
  • SubGenre:New Business Enterprises
  • Language:English
  • Pages:85
  • eBook ISBN:9781667800370

Why Your New Business Needs A Brand and How You Can Build One

A Branding Workbook

by Denis Saint Denis and Lucas Hamel

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Overview
"Why Your New Business Needs A Brand and How You Can Build One" is a game-changing book that shows you in easy-to understand, easy-to-do, step-by-step instructions on exactly how to build your own powerful, attention-getting, and effective brand. Get ready to build a brand that will give you the extra presence and the extra advantage you need to prosper in our overcrowded world.
Description
"Why Your New Business Needs A Brand and How You Can Build One" is a game-changing book that shows you in easy-to understand, easy-to-do, step-by-step instructions on exactly how to build your own powerful, attention-getting, and effective brand. Get ready to build a brand that will give you the extra presence and the extra advantage you need to prosper in our overcrowded world. First, you've got to get their attention. Before anything can happen with your business, you must be noticed. And being noticed isn't easy because the marketplace is crowded with competition. So, whether your business is a one-person Etsy shop, three entrepreneurs on the edge of a start-up with your big ideas, or even a 10-person established enterprise that wants to do more than merely survive, what your new business needs now more than ever is a presence, a powerful, attention-getting presence that makes you distinct and desirable. What you need is a brand. This book will provide you with the necessary tool and insight to build your brand and prosper in a highly competitive world.
About the author
Denis Saint Denis is the Brand Name used by the Canadian Denis Hamel. Denis is a teacher, trainer, author, and artist. He honed his skills and acquired unique insights into all aspects of branding, marketing, and mass market communication first by working for a motion picture distribution company in the U.S. then coming back to Canada to work at two of Canada's major television networks. Eventually, Denis started his own agency. His first gig was introducing 'Michaels The Arts & Crafts Superstore' into Canada. He then moved on to work exclusively for nonprofit organizations across Canada. Denis has taught Marketing and Promotion at Ryerson University in Canada and has also given many public presentations on Branding, Marketing, and Communication in Canada as well as in China. Denis' accumulated hands-on knowledge of how communication works and what needs to be done to get the most out of it helps make Why You New Business Needs A Brand and How You Can Build One the most user-friendly, easy-to-use, step-by-step guide to creating your own powerful, attention-getting brand.
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