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Book details
  • SubGenre:Motivational
  • Language:English
  • Pages:73
  • eBook ISBN:9781483512501

The Secrets of Motivation

by Adrian Furnham

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Why do we need motivated employees? The answer is survival. All managers want to know the secret of how to motivate employees. They know this ensures not only survival in a changing world but also serious productivity and progress.
Why do we need motivated employees? The answer is survival. All managers want to know the secret of how to motivate employees. They know this ensures not only survival in a changing world but also serious productivity and progress. Motivating employees is perhaps the single most important function of management. And it is not that simple. Many myths and traps exist about motivation. Increasing money can decrease motivation. Older workers have different motivational factors than younger workers. Culture too plays a part. Of all the functions a manager performs, motivating staff is arguably the most complex. Understand how to engage and motivate all your workers and you are guaranteed success. The Secrets of Motivation, by Prof. Adrian Furnham, may be the most important business book you will ever read. The 18 Chapters contain ideas, insights and inspiration on the vital subject of; motivation, employee motivation and self-motivation. Including; • What Makes People ‘Tick’? The Theory of Motivation • Understanding the Role of Money as a Motivator • Tips and Techniques to Motivate Employees The topic of motivation is of most interest to people at work. Managers want to get the best and the most out of their people. They want to know how best to motivate them to be happy, healthy and productive people at work. It is the topic that fascinates and frustrates many business people particularly when they find their staff have very different motives from them. The thing that is most difficult to understand about anybody is what really motivates them? Read on, and get answers to these all important questions…
About the author
Professor Adrian Furnham MA MSc MScEcon DPhil DSc DLitt FBPsS Cpsychol is a Fellow of the British Psychological Society, the second most productive psychologist in the world since 1980 (as ‘counted’ by number of articles published), a mould-breaking academic, a leading consultant on organisational behaviour, writer, raconteur and broadcaster. He is a Professor of Psychology at University College London, a founder and director of Applied Behavioural Research Associates (ABRA) a management consultancy specialising in performance appraisal, personnel and corporate assessment and adjunct professor at BI Norwegian School of Management and one of the world's leading business psychologists. Adrian is on the editorial board of a number of international journals and the previous elected President of the International Society for the Study of Individual Differences. He is also a newspaper columnist previously at the Financial Times, now at the Sunday Times. He is a regular contributor to national and international radio and television stations including the BBC, CNN, and ITV. More details in the latest ‘Who’s Who’. Adrian has worked extensively with a variety of multinational organisations including; HSBC, Vistage International (the world's leading chief executive organisation), Goldman Sachs, British Airways, The Chartered Institute of Personnel & Development, Cathay Pacific, The Foreign Office, Barclays Bank, Marks & Spencer, Air New Zealand, Channel Four, Boots and the Ritz Hotel. He is also a member of The Leadership Trust's Advisory Council. Adrian has written over 1000 scientific papers and 70 books, primarily about leadership and management. Adrian is a renowned business speaker at corporate conferences - approachable, well-informed and entertaining. His witty insights into human behaviour provide an excellent foil for the seriousness of his subject. To book Adrian to speak at you conference or to run a Leadership Workshop, please email
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