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Book details
  • Genre:HUMOR
  • SubGenre:Form / Anecdotes & Quotations
  • Language:English
  • Pages:79
  • eBook ISBN:9781626756168

Peeing With David Ogilvy

Short Stories from my "Mad Men" Years

by Harvey Gabor

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Overview
My book of short stories is about my "Mad Men's" career during advertising's "Golden Era." Some are humorous, some are touching. All of them are true stories with a little bit of writer's "body English."
Description
My book encapsulates my 37 wonderful and sometimes torturous career in creating advertising at some of the top agencies in New York. I was privileged to work in the "Mad Men" golden years of the 60's when I believe the most creative advertising was done. My credo, as a creative director, is, "You've gota touch a nerve. Leave them crying, laughing or sad or inspired. Today with the invention of "Computer Generation" (which is a good thing) most creatives have been seduced by ZOOM, POW, SHAZAM. All of it is certainly exciting; it's just not memorable. I believe my book of short stories will touch that nerve. Mostly, I believe that my book has the most important ingredient of all. You won't forget it.
About the author
Harvey Gabor’s “Hilltop, I Want to Buy the World a Coke” was chosen as one of the best commercials of all time. It’s also in the Advertising Hall of Fame. In 2012 he was asked by GOOGLE, with their advertising agency Johannes Leonardo a question: “How would you like to create a commercial on the internet that would combine your 1971 Coke commercial with GOOGLE’S latest cutting edge technology and new media?” They met. They were successful and won the top prize at the Cannes Lions Mobile Grand Prix. You can see Harvey on the internet: PROJECT RE- BRIEF COCA- COLA MOBILE AD AND DEMO. Harvey has been an art director, copywriter, illustrator, and creative director. His career includes McCann-Erickson, Wells Rich Green, Lintas and Ogilvy. Harvey has earned 5 gold medals and 7 Clios for both print and television, 2 gold medals from the International Film and TV Festival and over 200 certificate awards from the One Club, The Andy Awards, The New York Art Director’s Club, and the New York Society of Illustrators. The accounts he has worked on include Sunoco, Ralston, General Foods, Hershey, Coca-Cola, Diet Coke, Mennen, DuBarry, Lever, Savings and Loan Associates, Carnation, Schlitz Beer, Lufthansa, Pepsico, Zayre, Rogaine, Stolichnaya, Mennen and Marymount Manhattan College. He has written speeches for the CEO of Detroit Edison, the Chairman of Kelly Services, the President of AAA and the President of HAP. He taught copywriting at the College for Creative Studies in Detroit, Michigan. His play, “Rommel’s Garden,” was performed at the Harold Clurman Theater in New York City. Harvey also wrote a “humor” column for Archives Magazine, an advertising publication. Harvey has a BFA from the Cooper Union.