Based on the true story of a tiny bootstrapped company, Outfit7, in the tiny country of Slovenia, it’s world-wide success from the ‘Talking Tom Cat’ app garnished a billion-dollar exit just seven years after founding.
How? By daring to speak, to breathe, and to live the balance between the feminine energy of passion, joy and conscious creation and the traditionally masculine, formulaic energy of the tech scene. This unique blend between the founders Iza Sia and Samo Login is alive on every page.
Follow along, play-by-play, with the team dynamic and dialogue as if you had a seat at the table — from the first night where the team committed to each other in the back table of a local pub, to the extravagant celebrations of record-breaking success, to the heart-pounding moments of crushing news in the boardroom and high-pressure negotiations.
Through it all, purpose-driven mission and conscious leadership were essential to inspire a group of propeller heads to achieve the impossible.
The founders of Outfit7 had a dream so big, they broke the traditional rules of business, especially those of the tech scene. It follows that 7 Unicorn Drive, therefore, is not your typical business manual.
FACTUAL. It’s based on a true story, not theory or conjecture.
The proof that bootstrapping a unicorn in just 7 years is possible. Proof that putting purpose first, works. Proof that bringing the heart into the workplace is a necessary trait for leaders to role model. Proof that a small, dedicated team can create exponential results. Proof that raw honesty and authenticity build trust. Proof that conscious creation is real. Proof that profit is the natural and unavoidable result from individuals that work together with the right mindset, attitude and commitment to purpose, passion and consciousness.
FEARLESS. It’s not afraid to address the unseen, the unspoken and the unheard between executives and employees: those energies that can either rot an organization from the inside out…. or can spark inner drive and inspiration for efficiencies like never seen before.
7 Unicorn Drive was written to inspire others to have the courage to dream big — but also the courage to look deep into their own lives for personal and professional fulfillment that comes with living one’s purpose and values — both on and off the clock.
Grab your copy and let the inspiration fly.