The unsung saga of the Silicon Valley startup that helped give birth to the Internet — and then fumbled the ball.
3Com's game-changing technology
helped make everything from the
Internet and WiFi to email and spam
part of our daily lives today.
3Com not only offers the first
comprehensive history of the Silicon Valley
pioneer that changed how people and
machines around the world connect and
communicate, but also offers valuable
lessons and cautionary tales for anybody
trying to create the next big tech startup.
After creating breakthrough technology
that helped give birth to everything from
the Internet to email, 3Com made a series
of strategic missteps and misguided
acquisitions that led to a nearly complete
collapse. You'll discover how the company
beat the odds and the skeptics, found itself
in a tailspin, and managed to once again
reinvent itself one last time.
3Com tells the story of the creators, choices,
and chaos that characterize every startup.
Drawn from dozens of interviews with
the company's founders, a series of wildly
different CEOs, and competitors like Cisco, it
shares the story of not just a company, but a
colorful cast of characters (both charismatic
and curmudgeonly) that changed the
company—and the hyper-networked world
we take for granted today.
It's the hottest tech startup that nobody remembers. What went wrong? 3Com's game-changing technology helped make everything from the Internet, WiFi, and email part of our daily lives. The company's founder invented the core networking technology that made it possible to connect every computer, tablet, and phone on the planet—and later famously (and incorrectly) predicted the imminent death of the Internet. 3Com's legacy paved the way for the networked lifestyle—from Facebook to spam—that define our lives today. So what happened?
More than just a history of a once-powerful tech powerhouse, readers will take away key business lessons still relevant today. They'll meet a kaleidoscopic cast of characters—people who illustrate how different personalities and leadership styles can shape the trajectory of a company reaching for the brass ring. Stories, drawn from dozens of first-hand interviews with 3Com executives and competitors and featuring tech icons like Steve Jobs, will explore the international skullduggery (real or imagined) involving companies like Huawei, Palm, and 3Com's arch-rival Cisco.
Brilliant innovations, bungled mergers, record-smashing IPOs, and record-breaking financial "irregularities" are all part of the sweeping saga of 3Com's 30-year rollercoaster ride.